Wild Talk releases lyric video for latest single “Hold Me Down”
Wild Talk, the UK rock band consisting of former Dextress guitarist Mark Janz, drummer Alex McArov, and lead vocalist Jax Rock, has recently unveiled a lyric video for their latest single, “Hold Me Down.” The band’s approach to releasing music differs from traditional album launches. In an interview with Sleaze Roxx in July 2023, Janz discussed their strategy of releasing songs individually to stay relevant in the fast-paced music industry dominated by social media platforms like Tik Tok.
Janz explained that the decision to release songs one by one instead of an EP or album was based on the current trend of consuming music quickly and the challenges of retaining attention in a digital age. By consistently releasing new music, Wild Talk aims to stay in the news feeds and maintain a strong online presence. This approach aligns with the band’s goal of adapting to the changing landscape of the music industry and connecting with a wider audience.
When asked about the band’s focus on social media platforms like Instagram and Tik Tok, Janz highlighted the importance of reaching younger audiences. He mentioned that their music style may not be what the younger generation typically listens to, making it crucial to explore alternative outlets for promotion. By leveraging platforms like Tik Tok and Instagram, Wild Talk can engage with fans and attract new listeners who may not be active on traditional social media sites like Facebook.
The band’s decision to prioritize Instagram and Tik Tok reflects a shift towards platforms that resonate with Generation Z. Janz likened Tik Tok to the modern-day MTV, emphasizing the need to engage with viewers on platforms where they actively consume content. By embracing emerging social media trends, Wild Talk can connect with a younger demographic and enhance their visibility in a competitive industry.
The lyric video for “Hold Me Down” showcases Wild Talk’s commitment to engaging with fans through visually appealing content. By combining their rock sound with dynamic visuals, the band creates an immersive experience that complements their music. The release of lyric videos allows Wild Talk to connect with listeners on a deeper level and convey the emotions and themes present in their songs.
Overall, Wild Talk’s approach to releasing music aligns with the changing dynamics of the music industry and the preferences of modern audiences. By leveraging social media platforms like Tik Tok and Instagram, the band can effectively engage with a diverse fan base and share their music in innovative ways. Through strategic planning and a focus on staying relevant in a digital age, Wild Talk continues to make waves in the rock music scene with their unique sound and creative approach to promotion.