Electric Avenue festival draws in over 70,000 music enthusiasts

certain.
Mitchell said the market was indeed oversaturated.
“I do feel that the market is oversaturated,” he said.
“Festivals in New Zealand have been falling over, and if it makes it through the year or if it makes it through the next few years it’ll be doing pretty well.
“So many events have been canned in recent times, New Zealand has hosted some major cancellations and that hasn’t gone down well with the punter.”
A large part of Electric Avenue’s success was also attributed to a dedicated team that brought together their expertise and experience in the live music industry.
Continuous improvement was key, with organisers putting serious thought into how they could evolve and enhance the festival each year to keep it fresh and exciting for attendees.
The carefully curated line-up and the commitment to providing a diverse range of artists across various music genres played a significant role in attracting a broad audience base, ranging from younger music enthusiasts to seasoned festival-goers.
Overall, Electric Avenue’s ability to adapt and innovate in a challenging environment where many music events face potential closures and cancellations has cemented its status as a flagship festival and a beacon of hope for the live music scene in the region.