SZA and Kendrick Lamar break Billboard chart record post Super Bowl
Following their performance at the Super Bowl halftime show, SZA and Kendrick Lamar have made history on the Billboard charts. Despite not receiving direct payment for their halftime performances, the exposure has significantly boosted their album sales.
The Billboard 200 albums chart now sees Kendrick’s album GNX reclaiming the #1 spot, while SZA’s album SOS has bounced back to #2. This achievement is unprecedented as it marks the first time that two performers from the same Super Bowl halftime show have secured the top two positions on the chart, thanks to their collaborative songs, “Luther” and “All the Stars.”
Remarkably, Kendrick Lamar has set a milestone of his own by becoming the first living male artist since 1966 to have at least three albums in the top 10 concurrently. This achievement places him in the same league as Herb Alpert and his band the Tijuana Brass. While Prince also achieved a similar feat in May 2016, it came posthumously after his passing in April.
Excitingly, fans of SZA and Kendrick Lamar can catch them live on their co-headlining Grand National Tour of stadiums, kicking off on April 19 in Minneapolis.
In the realm of Super Bowl halftime performers, success on the charts following the event has been sporadic. The last time a performer topped the charts after a halftime show was Justin Timberlake, whose album “Man of the Woods” debuted at #1 after his performance in 2018.
This recent triumph for SZA and Kendrick Lamar underlines the enduring impact of the Super Bowl halftime show on music sales and artist exposure. Their collaborative success and individual achievements on the Billboard charts showcase the immense talent and popularity of these two celebrated artists.
As the music industry continues to evolve, the Super Bowl remains a coveted platform for artists to showcase their music to a massive global audience. The exposure garnered from these performances often translates into tangible success on the charts, as evidenced by SZA and Kendrick Lamar’s recent chart-topping feats.
Fans eagerly anticipate the upcoming Grand National Tour, where they can witness SZA and Kendrick Lamar’s electrifying performances firsthand. In the dynamic world of music, these two artists stand out as trailblazers, making history and captivating audiences with their exceptional artistry and musical prowess.